Prima Indonesia University, the First Private University in North Sumatra to Adopt the Socio-Technopreneurship Concept
Prima Indonesia University: A Pioneer of Private Campuses in North Sumatra with a Socio-Technopreneurship Concept
UNPRI, Medan - Universitas Prima Indonesia (UNPRI) continues to assert its position as one of the leading private universities in Indonesia. With its Excellence accreditation and a series of academic and non-academic achievements, UNPRI is not only known as the private university with the largest number of specialist and master's degree programs in the medical field, but also as the university with the largest number of privately owned primary teaching hospitals in Indonesia. Now, with a network in Pekan Baru, Riau Province, UNPRI is a pioneering private university on the island of Sumatra, embracing the concept of socio-technopreneurship, an idea that integrates education, technology, entrepreneurship, and social awareness.
Socio-technopreneurship is an educational approach that focuses not only on producing knowledgeable graduates but also on equipping them with a technology-based entrepreneurial mindset and social sensitivity. This concept emphasizes the importance of digitalization and innovation in education, in line with developments in the Industry 4.0 era. The goal is to produce human resources who are not only ready to work but also capable of creating jobs while maintaining social values.
At UNPRI, the implementation of socio-technopreneurship is evident in various academic and non-academic activities. Students are not only equipped with theoretical knowledge but also trained to develop technology-based innovations and digitalization. Project-based learning programs, cross-study program collaboration, and the development of student startups are part of the learning strategy. Furthermore, UNPRI lecturers also play an active role in applied research that provides real solutions to the needs of industry and society. This was evident on Wednesday (September 10, 2025) at Artotel Gelora Senayan, Jakarta, when UNPRI successfully achieved third place in the 2025 Impactful Student Executive Board (BEM) competition held by the Directorate General of Higher Education, Research, and Technology (Ditjen Diktiristek) of the Ministry of Education, Culture, and Technology.
For students, the concept of socio-technopreneurship provides ample opportunities to hone their professional skills and entrepreneurial spirit. They can choose a career path based on their interests, whether as professionals in health, law, or technology, or as entrepreneurs capable of developing innovative, beneficial products and services. This approach also shapes students' character to be resilient, adaptive, and creative in facing the challenges of the times.
From the lecturer's perspective, socio-technopreneurship provides a platform for improving the quality of the Tri Dharma of Higher Education. Research is no longer limited to journals or scientific publications, but is directed at the application of technology that has a direct impact on society. The involvement of lecturers in the development of fostered villages, medical tourism programs, and innovations in palm oil processing is clear evidence that UNPRI is not only academically oriented but also socio-economically oriented.
Furthermore, the community also benefits from the implementation of this concept. With the support of a major teaching hospital, community service, and empowerment programs, UNPRI is present to bring real change. Socio-technopreneurship makes UNPRI not only a center of knowledge, but also a driving force for social, technological, and economic development, particularly in health in North Sumatra. This is UNPRI's commitment to producing graduates who excel, have character, and are capable of becoming agents of change in the global era. For further information and registration for courses ranging from undergraduate, professional, master's, to doctoral levels, please visit the UNPRI website UNPRI or visit the main UNPRI campus at Jalan Sampul No. 3 Medan or PSDKU UNPRI Pekanbaru, Riau at Jalan Harapan Raya No. 1 Pekanbaru. For campus information, please visit www.psdku-pku.unprimdn.ac.id for complete details. (Yd).
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